As entrepreneurs who run their own full-time business, or side hustlers that have a part-time gig in addition to a day job, we’re often victims of what entrepreneur Chris Ducker calls “superhero syndrome.” Whether we’re working the 9 to 5 and freelancing on the side or have a six- or seven-figure business that we run, we think we can do it all when it comes to our work.
We’re not mere humans. We’re business superheros! Or so we think.
Or maybe you know you can’t handle everything. But you just don’t feel like we can trust other people to help us out.
Never mind that you’re not an expert in all the areas we need to be to have a successful venture — none of us has world-class knowledge on accounting, marketing, sales, productivity, management, and skills to handle every single aspect of our gigs. We might have two areas nailed down, maybe even three or four.
But all of them? Nope. Again, you’re not superhuman. (Sorry.)
The bottom line: we all only have so much time in a day or knowledge in our heads. We can’t know — or do — everything all the time, all at once.
That’s why we need to work smarter. And that starts with outsourcing what we can.
How Outsourcing Tasks and To-Dos Allows You to Work Smarter
When you outsource some of your work, you free up your own time and energy to devote to other things. Thus, hiring a good outsourcing company (like the asianprosource.com) would be a great choice for you to become more productive. You’re no longer maxing out all your hours in a day — and doing subpar work because you’re exhausted, uninspired, or disorganized.
Outsourcing tasks allows you to do more with the resources you have at your disposal. That means your time, your efforts, and your money. You’ll create the freedom you need to work on your business rather than being a mere laborer stuck within that business.
Work Smarter by Knowing What to Outsource (and to Whom)
Of course, not all outsourcing will allow you to work smarter. You can make some bad decisions and hand off the wrong tasks, which can lead to a bigger mess down the road. Here are some smart tasks to outsource:
- Scheduling clients, appointments, calls, and more
- Copywriting for regular blog posts or landing pages
- Graphic design (for logos, website headings, social media images, and more) and any other creative, artistic work that falls outside your own skill set
- Social media content curation
- Website maintenance, updates, or management
- Data entry
Most importantly, you need to outsource stuff you hate to do, or things that you always get bogged down on.
And who you outsource to matters, as well. If you want to try to use oDesk to find someone willing to work for you for $5 bucks an hour or less.. well, that’s your choice, but ask yourself: are you really likely to find a person who cares as deeply about your work or your business as you do if you’re not even paying them a living wage?
That’s not to say you can’t use oDesk, Freelancer, or Elane to find great contractors to help you out. But look for quality freelancers who are interested in what you’re doing and knowledgeable about what you want. They don’t have to be the most experienced people in the world — everyone starts somewhere — but they should reside within your same niche so they understand your needs and wants better than anyone else could.
Overcome Your Hesitations About Outsourcing
Lots of entrepreneurs or side hustlers don’t want to outsource for a few big reasons. Let’s break these down — and explain why these are just bad excuses stopping you from getting more done and working smarter with outsourcing.
- “I don’t have enough money to outsource.” Wrong! You don’t have to give away all your profit to outsource some work. If you hand off some tasks that you need to get done, and provide the contractor with 30% of your profit for that job, you still get to keep 70% and you have more time and energy to devote to finding new income streams or growing present ones because you handed off a big chunk of work.
- “If you want something done right, you have to do it yourself.” Well, yes… until you’re talking about something you’re not an expert in, don’t have time to do, or just hate doing. Are you really going to do a better job at creating a weekly blog post if you hate writing blog posts, than someone who is passionate about writing posts? Are you going to produce a better business card when you have no idea how to even open a file in Photoshop than someone who does design work for a living?
- “I don’t trust other people to help me.” Now that’s just silly. With the power of the Internet, you have literally an entire globe of employees you can work with. And you’re saying you don’t trust a single person out of that impressive pool to assist you? C’mon. Take the ego down a notch, do your research to make a good hire, and outsource some of your work.
Get smart about your side hustle or your business. Outsource what you can so you’re free to focus on higher-priority tasks — and get your time, energy, inspiration, and creativity back with that new-found freedom.